While we have heard a lot about business models developing out of the global warming crisis to take advantage of shifting environmental concerns and technologies, a recent article in Reuters focuses on lifestyle-related business opportunities and impacts generated by the warming trend, such as the sale of ice cream in Oslo or skiing on no-longer-snow-capped mountaintops. And, yes, air conditioning in far north Inuit villages is booming.
Lifestyle often gets less attention, even though a rising temperature will affect sectors as diverse as producers of beer, suntan lotion, lightweight clothing, air conditioning, swimwear and open-top cars.
This may be a good time to mention my new product to any venture capitalists out there: Frankie’s Delicious SPF 45 Amber Ale Ice Cream (Patent Pending.) It’s cool and creamy and alcoholic and you can slather it on your skin for unsurpassed UVA protection. Non-comedogenic and lowfat. Please drink responsibly.
In Warmer World, Even Inuit Buy Air Conditioners (Reuters)