Good news, sweet-toothed Sludgie readers – Ben & Jerry’s has announced the end of battery-cage incarceration for its thousands of egg-laying hens. The Humane Society of the U.S. launched a nationwide campaign (mentioned here in August) to pressure B&J’s into giving their real-life hens a taste of the idyllic lifestyle their cartoon cows enjoy.
Just when you thought Ben & Jerry’s once earnest mission of saving the world through ice cream was too delicious to be possible, and any shred of social consciousness was buried deep in the Flavor Graveyard™ alongside Rainforest Crunch® and Bovinity Divinity™, the ice cream empire has announced it will be the first national food manufacturer to transition to entirely cage-free eggs. Drop them a message of thanks.
Campaign Victory! Ben and Jerry's Adopts A Cage-Free Egg Policy (HSUS)